Studio 747 - A Lifestyle Blog for Creative Minds

Wednesday, March 29, 2017

9 Things You Learned in Preschool That'll Help You With Online Marketing

Little boy reading a book and laughing

Many business people stress out over marketing their business online, but what I’ve learned in my 17+ years of being an entrepreneur is that everything we know about online marketing we learned at a very young age. Marketing on the Internet is actually relatively easy if you always keep in mind the basics of life.

Share

One of the first things we learned as we began to interact and play with others is to share toys, share food, or share crayons. In the online marketing world sharing is just as important. Share your knowledge through blogging or share resources and information with other entrepreneurs. I truly believe in karma in that what you give you receive back tenfold. I’ve seen this play out in my business time and time again.

ABC’s

The alphabet is the foundation of communication, and when it comes to online marketing, it’s good to stay grounded in the basics of communicating with others.

There’s one method of communication that has continued to work every single year since the birth of the Internet, and that is email marketing. Tech Guru Daily offers this email marketing guide to get you more sales.

It’s OK to color outside the lines

Many people want us to stay confined within the lines of the status quo, but in order to be a successful online business you have to venture out and do different things to get noticed. Even as a creative individual or artist, coloring outside the lines is a must. You have to get out of your comfort zone or else your art starts to become stagnant.

Be nice

If you think about it, you’re always marketing your business because whatever you do or say online is a reflection of your brand. You’d think that it is common sense to be respectful and nice to people you interact with online, but you would be surprised how many people represent their businesses in a negative way.

If you’ve hired someone to manage your social media accounts, make sure you set proper guidelines on what and what not to say when you receive negative feedback from customers.

Read

Ever since I was 3 years old I loved to read, and what I’ve learned is that all successful business people are constantly reading and learning more about their industry. Stay tuned to trends in your industry even if you don’t always follow them.

The online marketing industry in particular is constantly changing. In order to keep up with what’s going on, you have to read articles, blog posts, and books. One of my favorite resources is Website Magazine.

Be social

As young children our parents encouraged us to get out and play with others on the playground. This is where we learned social skills and proper etiquette.

If you’re doing business in today’s Internet, it’s practically a must to get out in the social world and have social media accounts. If not, you’re missing out on so many opportunities to connect with customers. Many people now prefer to interact through sites like Facebook or Twitter, and if they can’t find you online, they may end up going to one of your competitors.

Tell the truth

This is a big one for me. It seems like most people nowadays are OK with lying about their products or services and they are so quick to bend the truth in the name of making a fast buck. They fail to understand the consequences of this until it’s too late and their customers have spread all the negative feedback, heading like a wildfire out into all four corners of the Internet universe.

Have fun

Kids are much better at this than us adults, but I’ve been working on this. I’ve made it a habit to wake up every morning, meditate, and set an intention to have fun in everything that I do. When you’re having fun, believe it or not, people can pick up on that (even online) and they become more attracted to you and your business.

Use your imagination

When we were young, we actually didn’t learn this, per se, but it came very natural to us. We had imaginary friends and we pretended to be super heroes, princesses, or animals. Oh, and let’s not forget those creative forts we built with couch cushions, bed sheets, books, and pillows.

As online marketers, imagination is the cornerstone to creative flow and unique ideas for products or services. We envision what our business would be like in the future and all the people we will help.

These are just some factors to consider when you're thinking about an online marketing plan. Which of these concepts do you already implement in your business?

Tuesday, February 21, 2017

The Art of Getting Things Done: 5 Steps to Better Productivity

5 steps to better productivity
I would venture to say that all of us have goals and dreams in life. There are things you want to check off the To Do List each day and there are goals you want to achieve in one or five years.

Sometimes you finish projects and achieve your goals earlier than expected, but many times you're sitting in front of the computer at 3 PM in the afternoon wondering what the heck you've accomplished all day. This is exactly how I felt today, hence the inspiration for this post.

I guess I shouldn't be so hard on myself because most days I do consider myself to be very productive. In fact, it's difficult for me to just sit around.

I don't claim to be a productivity guru, but these are the things I personally have done for many years to achieve goals and become a more successful entrepreneur.

Tuesday, February 07, 2017

My Favorite Graphic Design and Photo Editing Tools/Apps

Digital design quote

Visually stunning photos is a must if you want to get noticed on Instagram and Pinterest or capture a blog reader’s interest. People have asked me what photo editing and graphic design apps I’ve been using for Instagram and my blogs, so I thought I’d share my favorite tools.

Monday, January 09, 2017

What Do Golf, Writing a Book, and Visiting Egypt Have in Common?


At the beginning of the year many people make their New Year resolutions. Although I usually come up with a couple goals or intentions each year, this year I just decided to ditch the resolutions and create the ultimate bucket list for the rest of my life. I’ve had this bucket list in my mind for quite some time. I figured that blogging about it would jump start the energy for these things to happen and perhaps inspire some of you to write your own bucket list or even do some of the stuff on my list.

Monday, November 28, 2016

Soulapalooza: My Journey Into Gaining Clarity About Business and Life


Soulapalooza 2016

Going from a warm weather paradise to another warm weather state doesn’t feel like much of a change, but when you’re traveling thousands of miles from one coast to the other, you’ll accept it as a nice change of scenery.

Stepping off the plane at Orlando International Airport, I was expecting to be greeted with a nice handshake of humidity, but just like November in San Diego, Orlando is not that much different in terms of weather. I began to doubt that the only sweater I had packed would be enough.

This was my first red eye flight on an unfamiliar airline (Frontier), but they were one of the airlines that offered a non-stop from San Diego to Orlando at a very budget-friendly price. Thanks to the travel angels, I scored a seat with an empty seat next to me, so I was able to stretch out and snooze on the 4.5 hour flight.

Despite being foggy-brained from lack of sleep, I managed to get into the car rental for this 6 day vacation and make it to our hotel where I crashed for a few hours. I didn’t come to Orlando for the typical magical visit to Disney World, Universal Orlando, or the other myriad of theme parks that attract thousands of people each day to this wonderland.

I came for clarity.