Over at the Online Resources Blog the focus this month is on social media and social network marketing. I believe that having some kind of online presence is very important in this day and age of internet technology. I'm not just talking about having a regular website, I'm talking about getting out into "cyberspace" and finding people to connect with. As I've said before, you would basically be losing out on a great deal of business by not participating in online social networking communities. However, I do suggest that you do your research and find communities that fit your personality and your lifestyle. To give you an example of how I market my jewelry and my blogs, I invite you to check out my MySpace page.
I have experienced much success in using social media and social network marketing to get the word out about my business. In fact, it's the only way that I have marketed my business during the past few years. I cannot even begin to tell you all the creative and inspiring people I have met online. However, I do agree that social networking can't totally replace true human interaction like picking up the phone and making a few phone calls.
If you haven't tried social network marketing yet, I challenge you to try it out for a month and see if you get any results. At the very least I'm sure you'll find a few interesting people to connect with...and who knows, one of them could be your next big client!