Thursday, March 17, 2011
Blogging With Purpose
This past year I haven't been really consistent with writing on any one particular blog except for Beauty Is Within, my beauty and fashion blog. I started that blog because I was tired of seeing the same type of content on other beauty and fashion blogs - those that talked about what celebrity was wearing what or those blogs that hyped up beauty products without giving us a "real" review. I'm not saying that there's anything wrong with those types of blogs, but they didn't serve any purpose for me. Maybe that's because I'm getting a little older and it just seemed like most beauty/fashion blogs were geared towards 20-30-year-old women.
As I spend more time blogging at Beauty Is Within, I'm beginning to realize that oh, there are people who read my blog...so what can I say that will inspire them? Is there something that I can teach them through my own personal experience with style and the pursuit of being beautiful both inside and out?
I know that many people think that talking about fashion or beauty products is superficial. After all, aren't there bigger issues in the world today? And while I do offer product reviews on that blog, my intention is help women make informed decisions about what they purchase. At the same time I hope to inspire women to allow their inner beauty to shine - whether it's sharing tips on how to eat healthier or posting a weekly beauty affirmation to instill confidence in themselves.
I've been sensing a shift within me lately. Blogging has taken on a whole new meaning. Although I have always wanted to help people, I'm feeling even more purposeful with my blogging. I can't really seem to articulate exactly how I feel, but all I know is that all the work I'm doing is contributing to the Bigger Picture. Every detail matters.
Photo Credit: Mike Licht, NotionsCapital.com